Geren Lockhart is an accomplished fashion and marketing entrepreneur with extensive experience in both arenas. She is the Founder and Creative Director of Geren Ford, a global women’s contemporary fashion lifestyle brand distributed worldwide to top tier retailers from 2002 - 2012. Geren’s fashion career was preceded by a multi-disciplinary career in marketing and advertising working as a stylist, agent, and producer for some of the most important global brands. Nike, Coca-Cola, American Express, Adidas, Apple, Levi’s, Mercedes, Nordstrom, and Volkswagen among them. Her unique expertise spanning industries and disciplines has allowed her to incubate and build brands, while designing, developing and distributing products across categories in addition to directing the teams that create the content that tell the stories of the brands and products.